Another company I’ve worked with a bunch in the past is Social Fleur.  They are a social media management company that reps a lot of different clients in the fashion and beauty space.  For this particular shoot they wanted me to capture a lot of close-up beauty shots for a few different brands/products as well as some general lifestyle photos using models.  We shot this in Calamigos Ranch in Malibu both outside around the grounds as well as inside one of their guest rooms.

For this particular shoot, Social Fleur wanted a more creamy, vintage-y edit that would give more pink and green undertones and hues to the images so that they felt very soft and feminine.  My Palm Springs preset pack was the perfect one to use for this shoot to emphasize the details of the products and the femininity of the models.  I love this pack because it works great in very bright outdoor light as well as indoor lighting.  It’s also really great for close-up product and detail shots.  This preset makes things feel soft and dreamy and smooth while still maintaining pink hues and colors.

I loved working on this shoot, capturing these products and celebrating female empowerment and beauty and community.  And the Palm Springs presets worked really well for this.  Check out some of my favorites from the shoot to see how you could make this preset pack work for you too!

xx,

Jordan

6/08/21

Social Fleur | Beauty Shoot

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